Interview with Geoff Froh
Thursday, April 13th, 2006
Interview with the Information Architect Geoff Froh
Please enjoy the upcoming interview with Geoff Froh. Geoff is an IA and Tech Director of a large Archive Digital Video and a master student in the University of Washington in the Information school.
I met Geoff at the IA Summit In a very interesting preconference seminar with the title “ Writing Business Requirements for Information Architects”. Let’s hear Geoff …
Podcast of this Interview - 18:36 minutes
ia_voice_interview_geoff_froh.mp3
Questions in this Interview (select time on your audio player)
00:52 minute - Main reasons for being at the IA Summit?
01:20 minute - Since when working as an Information Architect?
02:26 minute - Something specific that attracts you to this field?
02:45 minute - How to sell IA to a potential client?
03:40 minute - Do IAs have to learn more business language?
04:30 minute - In which context do you see IA?
05:40 minute - Strong leverage of IA(analysis, strategic, conceptional)?
06:30 minute - IA in US and Europe?
08:57 minute - IA - where’s the benefit for the healthcare sector?
10:32 minute - IA in Healthcare Knowledge Management Applications?
12:48 minute - Should corporations increase IA processes and methodologies?
14:12 minute - What methods shouldn’t be missing in an IA project?
15:50 minute - In your opinion, where is IA heading?
17:05 minute - Any new challenges?





