In this episode you listen to an interview with Aradna Goel and Paul Gould from Maya. The two of them presented some outstanding projects which have a lot to do with the future of IA that Peter Morville calls the merging of the digital and the physical world. Listen to some of their ideas right here in the interview…
(Note: I’m sorry, at some points my questions are way too long
[*] = better skip my too long questioning)
Podcast of this Interview - 40:26 minutes
Quick Jump: Questions in this Interview (select time on your audio player)
01:03 minute - What are your main reasons for being at the IA summit?
03:26 minute - How do you define yourself - IAs?
05:42 minute - “IA brings in the layer of logic…”
06:14 minute - IA title is not necessary in order to be one
08:04 minute - [*] …Talking about the great MAYA deliverables/ case study
09:30 minute - [*] …Going into User Experience
10:10 minute - Talking user classification and information levels
14:12 minute - Understanding the users and getting clients to that thinking
17:11 minute - Where’s the leverage to tell the client the right way?
18:40 minute - When asking clients about customers…
19:48 minute - Does it also have to do with your philosophy at MAYA?
23:17 minute - Great benefit in looking at something from different views
23:56 minute - Talking about healthcare project examples
27:42 minute - Comparing IT infrastructure in a hospital with the physical
28:40 minute - where IA fits really in the picture…
31:28 minute - Question on a interesting new way of persona deliverable
35:00 minute - Where do you see IA in the future?
- View the in-depth case study
- Slides in PowerPoint (25MB)
- Slides in PDF (12MB)
- Slides and Notes in PDF (7MB - smaller imagery)